Shubha Rao is an experienced business operations leader with 15+ years in strategy, transformation, and customer experience. She has held leadership roles at LinkedIn, Uber and Dell, where she has led high-performing global teams, driven large-scale cross-functional initiatives, and consistently delivered business value through world-class customer experiences. Shubha has deep expertise in customer support transformation, automation, and designing the future of CX. At LinkedIn, she leads the Support Strategy, Planning & Operations team, overseeing key strategic initiatives and operational planning across all product lines and customer segments. She is passionate about building human-centered service models that balance strategy, empathy, and operational rigor. Her work has helped scale operations to support LinkedIn’s rapid growth, while improving both efficiency and customer experience.