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Priscila
Santos
Head of Customer Success
Flash
With over 14 years of leadership, CS, and Sales operations experience, Priscila is a specialist in the HRTech sector. She has spent her career bridge-building between Sales and Customer Success, ensuring that aggressive growth is matched by operational excellence and long-term value creation. Priscila is recognized for her ability to architect high-impact operations that treat the customer journey as a unified revenue engine, from the first touchpoint to long-term expansion. Her career was solidified at Flash, where she transformed a nascent onboarding function of 7 into a powerhouse team of 50, driving activation rates from 30% to 70% in one year. Currently, as Head of Customer Success, Priscila is leading the charge in evolving CS into a strategic account management model. By blending Enterprise-level ABM strategies with data-driven retention frameworks, she empowers organizations to maximize LTV and turn Customer Success into a primary driver of sustainable, scalable revenue.
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