Nicole Saunders is the Senior Director of Customer Experience Strategy at Higher Logic, where she defines how community supports the full customer experience for B2B/B2C companies, from initial onboarding to long-term engagement. Nicole brings 15 years of experience in community and customer experience, with leadership roles at Coupa and Zendesk. She was a finalist for the 2022 CMX Community Professional of the Year Award, and she led the team that won the 2024 CMX Best New Community Award. Outside of her work at Higher Logic, Nicole co-hosts the CX Nexus podcast and runs CXN Consulting. She holds a B.A. in Cultural Studies and Comparative Literature from the University of Minnesota and resides in Madison, WI.