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Iana
Guglietti
Director, Digital Customer Success & Programs
Moody's
Iana is a passionate and proactive Customer Success leader with nearly two decades of experience driving customer value, loyalty, and business outcomes. At Moody’s, she leads global Digital Customer Success teams across EMEA, APAC, and the Americas, as well as a Customer Success Operations and Digital Training & Adoption team. She is responsible for shaping and executing the scaled and digital Customer Success strategy, with a strong focus on delivering personalized customer journeys. Iana is known for coaching and empowering her teams to increase adoption, boost retention, and uncover opportunities for upsell and cross-sell. Her leadership style is collaborative and strategic, fostering cross-functional partnerships that align Moody’s solutions with clients' evolving needs. She is deeply committed to Customer Success as a key business strategy that drives long-term growth and impact.
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18 June 2026 13:30 - 14:15
The onboarding gap: Mapping where expectations break
The problem with onboarding? What was sold, what users need, and what it actually takes to realise value rarely line up. But this onboarding journey mapping session is your chance to overcome this universal bugbear. We’ll open with a live audience poll to surface the biggest onboarding pain points in the room, before grounding the discussion in real-world experience. the room will split into groups based on onboarding realities, whether that’s team structure, customer segment, or operational maturity. Each group will work through guided discussions led by experienced practitioners, focusing on journeys that actually reflect your world. Together, you’ll unpack: • Where buyer expectations break down in practice • How team structure and handoffs shape the onboarding experience • Where effort and complexity are consistently underestimated • How (and where) value communication gets lost You’ll leave with: • A clearer view of how onboarding challenges show up in environments like yours • Practical ideas to improve Sales-to-CS alignment and reduce friction • A more grounded definition of what early value really looks like in practice