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J.R.
Santos
CCO
Cloud Security Alliance
J.R. is a cybersecurity executive focused on building global communities, advancing industry research, and fostering partnerships that strengthen trust in the digital ecosystem. As Chief Customer Officer at the Cloud Security Alliance, he leads global engagement across membership, research, training, and strategic partnerships, supporting thousands of organizations and security professionals worldwide. Over the past decade, he has helped scale CSA into one of the most influential communities in cybersecurity, bringing together enterprises, governments, researchers, and startups to address emerging risks in cloud computing and artificial intelligence. His work has also played a key role in building and nurturing CSA’s global research community, helping drive innovation and deliver practical, industry-relevant guidance for the future of cybersecurity.
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17 June 2026 11:45 - 12:15
Building trust with customers during innovation cycles
As organizations race to launch AI-enabled products and services, customer trust is becoming the defining factor between adoption and resistance. With ā€œAgentic AIā€ emerging as the latest industry buzzword, companies face growing pressure to balance innovation speed with transparency, accountability, and security. In this presentation, J.R. Santos, CCO of Cloud Security Alliance, explores practical strategies for maintaining customer confidence throughout rapid innovation cycles. Attendees will learn how clear communication, governance, and responsible AI practices can strengthen trust while enabling organizations to innovate competitively in an increasingly AI-driven market.