Customer Success has matured from a support-oriented function into a critical revenue driver, yet many teams still struggle to think and act commercially. In this session, we’ll explore what Customer Success can learn from Sales, including key skills, behaviors, and mindset shifts that enable CS professionals to drive growth without compromising trust. Attendees will learn how adopting a more commercially minded approach - such as value articulation, opportunity qualification, and outcome-focused conversations - can strengthen customer relationships, improve retention, and unlock expansion while staying true to the core principles of Customer Success.