As the Director of Customer Success for ANZ at Sinch, Simonetta Sarogni is a strategic leader with extensive experience in the technology and communications sector. She specializes in helping businesses, leverage communications technology to transform their customer engagement. Her career spans over 15 years across the UK and Australia, with progressive leadership roles at global communications companies. In her role at Sinch, Simonetta leads a team responsible for the full customer lifecycle. Her team play an integral part in partnering with clients to orchestrate and implement complex digital strategies, moving beyond traditional customer management. Her focus is on aligning a powerful communications platform with key commercial goals, enabling her team to work in partnership with their clients to navigate complexity, unlock new opportunities, and drive meaningful and lasting business transformation in a competitive market.