11 February 2025 10:15 - 10:45
Bridging the experience gap in the experience economy
In today’s experience economy, customers demand more than just great products - they seek meaningful, personalized interactions that add real value. However, an “experience gap” often exists between what companies think they’re delivering and what customers actually feel.
This keynote explores the critical components of bridging this gap to meet rising expectations, from leveraging customer data and feedback loops to implementing real-time AI for tailored experiences. Discover how to shift from reactive service to proactive experience design, creating seamless and memorable customer journeys that drive loyalty, engagement, and long-term success in a hyper-competitive market.