29 October 2025 11:45 - 12:15
From resolution to relationship: AI’s role in the new customer journey
As the buyer’s journey becomes increasingly self-guided and implementation grows effortless, the true battleground for value has shifted to what happens after the sale. The post-sale experience now determines whether customers see lasting impact—or simply move on.
In this keynote, we’ll explore how AI is transforming that experience. AI agents are taking on the repeatable and routine, diagnosing known issues, automating fixes, and capturing telemetry—freeing humans to focus on what truly matters: driving outcomes, building trust, and creating measurable success.
We’ll also look at how AI becomes the connective tissue between users and experts, seamlessly linking customer needs with the right human expertise at the right moment. The result is a more intelligent, responsive, and deeply human model of Customer Success—where technology amplifies empathy, and every interaction builds momentum toward value.