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Kenneth
Creech
Director, Customer Support Technical Operations
Makino
Kenneth is a forward-thinking Customer Support leader with over a decade of experience driving service excellence at Makino. With deep expertise in technical operations, workforce leadership, and data-driven innovation, he has played a pivotal role in transforming global service delivery across the Americas. As Director of Customer Support Technical Operations, he leads cross-functional teams spanning Technical Support, Call Center operations, Service Parts, Spindle Manufacturing, and Training—supporting more than 200 field service engineers. His strategic initiatives have significantly enhanced product lifecycle support, elevated parts management, and improved service quality through advanced technology integration. Known for aligning executive stakeholders and delivering measurable impact, he is passionate about operational excellence and setting new standards for customer satisfaction in the machine tool industry. His work continues to shape how technical support can evolve to meet the demands of a rapidly changing manufacturing landscape.
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29 October 2025 11:15 - 11:45
Train faster, support smarter: Using AI to accelerate employee onboarding and empower your team
When support teams grow fast, new agents often face a steep learning curve. AI can help flatten it. From real-time coaching to knowledge surfacing, AI is becoming a critical ally in onboarding and upskilling agents—so they can deliver confident, high-quality support from day one. This session explores how AI tools are transforming the agent experience, helping teams scale sustainably without sacrificing quality or empathy. We’ll cover: • AI as a training partner – How generative AI and real-time copilots reduce ramp time and support better decision-making for new agents. • Accelerating onboarding – Practical strategies to use AI in simulations, shadowing, and guided workflows that build skills faster. • Maintaining quality at scale – Ways AI can reinforce best practices, improve consistency, and flag coaching moments in the flow of work. • Balancing automation with growth – How to integrate AI thoughtfully without replacing the mentorship and human support agents need. Join this session to learn how leading teams are turning AI into a force multiplier for training and enablement—so every new hire is ready to support with confidence.