Our esteemed chairperson will kick off the event with opening remarks. The agenda includes a brief overview of the day's proceedings, followed by a fun icebreaker session to help us learn about your objectives, difficulties, and reasons for attending today.

We begin with an introduction to day two of Customer Success Festival Boston.

And that's a wrap! Our chair will give the closing remarks and that marks the end of the final day of the festival.

That's a wrap for day 1!

In today's competitive business landscape, aligning customer success and sales is crucial for driving unified goals and maximizing revenue growth. This session explores the strategic integration of CS and Sales teams, emphasizing how collaboration can enhance customer satisfaction, retention, and lifetime value. Key topics include the identification of common objectives, the development of seamless handoff processes, and the implementation of joint performance metrics. By fostering a cohesive relationship between these functions, organizations can ensure a consistent customer journey, reduce churn, and achieve sustainable growth.