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Tracy
Garcia
Chief Experience Officer
Impact Networking
Tracy Garcia is Chief Experience Officer at Impact Networking, where she leads the strategy and execution of the client experience and service delivery organization with a focus on creating exceptional client outcomes, strengthening retention, and driving sustainable growth. A seasoned technology services executive, Tracy has built her career around a simple belief: the best business results happen when organizations put people—clients and employees—at the center of their strategy. She is known for transforming client experience from a service function into a strategic growth engine, using data, client insights, and strong operational leadership to improve retention, deepen relationships, and create measurable business impact. At Impact Networking, Tracy has helped drive significant improvements in client satisfaction and retention while building programs designed to create greater accountability, consistency, and value throughout the client lifecycle. In her expanded leadership role, she oversees service delivery end to end, bringing together client strategy and operational execution to ensure the experience promised to clients is the experience delivered. Beyond her corporate leadership, Tracy is the founder and leader of the Chicago chapter of iWILL (Inspiring Women Igniting Leadership & Learning), a community focused on engaging and igniting women in business through meaningful connections, candid conversations, and opportunities for professional and personal growth.
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17 November 2026 10:15 - 10:45
Interactive session | The customer experience accountability gap: Who owns the promise after the sale?
The customer experience doesn't stop when a deal is signed, yet accountability for delivering on the promises made during the sales process can quickly become blurred. From Sales and Customer Success to Product, Support and beyond, who is ultimately responsible for ensuring customers get the value they were promised? In this interactive session, join your peers to challenge traditional ownership boundaries, unpack where accountability breaks down and debate how to create shared responsibility for the customer experience. Explore what effective cross-functional ownership looks like in practice, and leave with ideas for closing the gaps between what customers are promised and what they actually experience. What you'll get: - Clearer ownership across the post-sale customer journey - Strategies for aligning teams around shared customer outcomes - New approaches to closing the gap between sales promises and delivered value