Customer Success is standing at the edge of a major transformation - one that shifts the function from reactive support to a proactive, strategic engine of value creation. This session explores the critical and central role that CS at Cognite plays in helping deliver on that goal. In this session, you will learn: - How to define and measure customer value effectively - Strategies for positioning CS as a strategic partner across the organization - Frameworks to align product, sales, and CS around measurable outcomes - Ways to build executive-level narratives that showcase tangible ROI Discover how CS can move beyond retention and advocacy to become a central driver of measurable, long-term business impact.