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James
Townsend
VP of Customer Success and Growth
ConnectAndSell
As VP of Customer Success and Growth at ConnectAndSell, James leads efforts to empower sales teams to connect with more decision-makers, accelerate pipeline growth, and drive measurable results. Combining human expertise with advanced AI technology, he helps businesses break through outdated sales barriers to foster authentic, high-impact engagement. With over a decade of experience in sales leadership and customer success, James focuses on quality conversations that transform outreach strategies and unlock sustainable growth.
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19 November 2025 14:45 - 15:30
Panel - Show me the money: Proven tactics to drive revenue in CS
It’s no longer a debate—Customer Success is a revenue engine. The real question now is: how do you consistently move the number? This panel will cut through the theory and dive straight into proven, practical tactics for driving Net Revenue Retention, boosting MRR, and making CS a measurable, repeatable growth lever. Hear from CS leaders who are executing high-impact plays across expansion, renewals, and upsells—without sacrificing customer trust. We’ll explore how teams are tracking and forecasting revenue impact, building cross-functional alignment with Sales and Finance, and equipping CSMs with the tools and confidence to own commercial conversations. Whether you're refining your revenue motion or scaling it, you’ll walk away with tactical strategies to improve MRR—month over month, year over year.