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Lori
Marada
Vice President of Customer Success
Lessen
Lori has a relentless passion for partnering with clients to solve their business challenges. She thinks like a customer without losing sight of the company's objectives. Lori is a supportive consensus-building leader who brings a practical and pragmatic approach that drives successful execution. She is committed to quality, continuous improvement, and data-informed decision-making. With over 25 years of experience in the proptech industry, Lori has a proven track record of driving growth, innovation, and transformation.
02 April 2025 09:15 - 09:45
The first step: How effective onboarding drives long-term success
What’s the key to setting customers up for lasting success? In this session, Lori Marada, Vice President of Customer Success at Lessen, uncovers the critical role of effective onboarding in building strong customer relationships and driving long-term outcomes. Learn how to design onboarding processes that deliver value quickly, foster engagement, and lay the foundation for retention and growth. Attendees will leave with actionable strategies to ensure the first step is a confident stride toward success.