Leadership changes are inevitable, but they don't have to derail your customer support vision. Ekaterina Vaulina, Associate Director of Customer Support at Semrush, will provide invaluable insights into leading a successful change management strategy when new leadership brings different perspectives on the value and role of the support team. Ekaterina will share actionable approaches for maintaining and unequivocally proving the strategic importance of your support organisation to new executive teams. She will address how to champion your team's contributions, secure necessary resources, and ensure continuity in delivering high-quality customer support, even amidst internal shifts in team structure or priorities. This session will equip you with the tools and confidence to not only weather leadership transitions but to emerge stronger, ensuring your support function remains a recognised strategic asset.