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Mike
Gadd
Customer Success Director EMEA
Singular
Mike is the Customer Success Director for the EMEA region at Singular. He leads a team that supports some of the world's biggest advertisers using a highly technical product in an ever-changing industry. He's worked in multiple industries including advertising, education and private aviation forming the ability to introduce innovative solutions to industry problems and educate partners to use systems that often require a shift in both mindset and skill level.
05 December 2024 13:30 - 14:15
Panel: Metric mania - tracking proactive success with the right KPIs
Simply tracking metrics is no longer enough. The real challenge lies in using these metrics to clearly demonstrate the strategic impact of CS initiatives. This session will delve into how you can leverage metrics not just to measure performance, but to prove the tangible value of CS efforts to executive leadership. We'll explore strategies to gain buy-in for customer-centric activities by showcasing their direct impact on business outcomes. This isn't just about what metrics to use, it's about turning those numbers into a powerful narrative that drives action and cements the importance of Customer Success in your organisation's strategic goals.